UPC – Ventilator

Nobody likes to wait—certainly not for slow Internet. The new campaign of UPC.

It dramatizes what can happen if people don’t have fast Internet: boredom stirs up stupid ideas. This spot aired nationwide, accompanied with mega billboard, online, radio, and POS displays.
UPC_Langeweile  UPC_Langeweile

Agency: Scholz & Friends, Young & Rubicam

Circle Communication: Shannon Mildon (Producer), Reto Salimbeni (Director)